Jimmy John’s unveils first new bread in 20 years

Jimmy John’s has surprised customers with adding the first new bread to its line-up in 20 years. Look out for the 9-Grain Wheat Sub coming to a sandwich shop near you!

Jimmy John’s Freak Yeah campaign has encouraged employees to make the perfect sandwich. To help with that, the chain has added their first new bread to their line-up in 20 years. Sat hello to the new 9-Grain Wheat Sub.

The bread contains a mixture of delicious grains combined into one. You’ll get wheat, flaxseed, rye, quinoa, oats, spelt, millet, barley, and amaranth together. Molasses, and honey are also added in to create a unique blend of tastes.

You don’t need to spend any extra to get this awesome new bread for your subs either.

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As a way to introduce the new addition to the line-up, Jimmy John’s created a pop-up store made from a wheat field grain bin in North Dakota! The bread was inspired in Binford, so why not introduce it there, giving the local residents and farmers a chance to taste the new sandwiches first.

Where did the idea for the 9-Grain Wheat Sub come from?

Well, you can thank yourself. Jimmy John’s has been listening to customers over the last year to figure out what you want. That’s led to this new product, which is the latest in a line of store additions. You can now get the 16” Giant Sandwich, Kickin’ Ranch, and so much more.

Are you excited about the new Jimmy John’s bread? Will you head out to your local store to try the new sub? Share your thoughts in the comments below.