Cinnamon Toast Crunch release limited-edition Marvel box

Over the last decade, superheroes have become all the rage. Every new Marvel film seems to set a new box office record and every company wants to try and get a piece of the action. That includes your favorite breakfast cereals such as Cinnamon Toast Crunch.

General Mills first brought Cinnamon Toast Crunch to your breakfast table in 1984 an since then it has become a classic. It is one of the few cereals that is marketed to both kids and adults and that idea extends to the product’s new tie-in with Marvel Comics.

The cereal has teamed up with the comic book publisher to bring the origin of the one and only Amazing Spider-Man to cereal lovers everywhere. The new box, which features a one of a kind fifth panel, should appeal to both cereal loving kids and comic book collectors alike.

The Spider-Man x Cinnamon Toast Crunch will only be available at Walmart.

The new Cinnamon Toast Crunch box has a special fifth panel on the front that opens up and turns into a two-page comic book spread. It features a recreation of the original 1962 origin of the Amazing Spider-Man as it first appeared in Amazing Fantasy No. 15.

The promotion is part of Marvel’s celebration of the 60th anniversary of the first appearance of Spider-Man. The character has long been among the most popular superheroes ever created and a limited edition collectable such as this is the kind of things collectors love.

The new box has strict limited quantities and once they are gone, they’re gone. It will only be available on Walmart.com and will set you back $9.98 starting October 20. So if you are a Spider-Man fan, and who isn’t, make your placs to get one now.

What do you think Guilty Eaters? Do you plan to get one of these collectible boxes? Leave a comment below and let us know or join the conversation on our Twitter and Facebook pages.