Welch’s Fruit Snacks introduces fun new “sharing” campaign

Welch’s Fruit Snacks are a must-try for those shopping for back-to-school. I mean sometimes kids have to pay the tax to their caregiver.

That’s exactly what the brand is counting on with its latest campaign. In a way, it’s something a lot of us who aren’t parents can relate to especially if you’re an aunt or uncle which is “Sometimes it’s not stealing.”

While you try to teach kids right from wrong and to not steal, sometimes it’s not stealing and it’s more about having your own little treat. Welch’s Fruit Snacks shared its latest innovation which is a book you can share with favorite littles about why some parents snag a pack or two of Welch’s Fruit Snacks.

I’m sure a lot of parents and caregivers can relate to that sentiment because as soon as you open something or have it, they want it.

Welch’s Fruit Snacks introduces fun and insightful campaign for families.

Welch’s Fruit Snacks are a delicious treat for both kids and adults alike. The other exciting treat with this campaign is that Kristin Chenoweth narrated the book for everyone to enjoy. She has such a great voice so honestly, how can you go wrong with that?

All in all, I think this is a great campaign for kids of any age and proves that sometimes, it’s all about having fun. It’s also a great idea for those who are learning to share. I mean you might have to tweak some things but other than that, you’re good. Plus everyone gets to enjoy a pack of Welch’s Fruit Snacks.

Of course if you’re looking to purchase, we’ve got all the details you need. As shared by the brand: “Starting August 15th, physical copies of “Sometimes It’s Not Stealing” will be available for purchase on www.WelchsFruitSnacksForAll.com, sold as a bundle alongside a 40-count box of Welch’s® Fruit Snacks Mixed Fruit Variety for $29.99, while supplies last. Additionally, a free e-book version can be downloaded from the same site or by scanning the QR code on any box of Welch’s® Fruit Snacks purchased during the campaign.” I mean you really can’t go wrong with a 40-count of these headed straight for your door.

No matter how you want to read it or eat your Welch’s Fruit Snacks, the brand has you covered in every capacity. This is such a fun campaign and I know a lot of kids and parents alike will get a kick out of it.

What do you think of this new Welch’s Fruit Snacks campaign? Let us know in the comments!