Kraft Heinz introduces plant-based Kraft NotMac & Cheese

Everyone loves to eat comfort foods and sometimes, that’s not always easy. That’s where Kraft NotMac & Cheese comes in.

While the name might sound familiar, it’s a twist on a classic. Created by the Kraft Heinz Not Company, this is Kraft’s first-ever, plant-based offering in the US.

As mentioned, it’s called Kraft NotMac & Cheese. Thankfully, you don’t have to sacrifice one of the best foods out there if you’re plant-based or if you’re dairy-free as Kraft Heinz and The Not Company have solved that issue.

You also won’t have to wait to get your hands on this, either as it’s hitting store shelves from now until early 2024. Depending on where you live, it might already be out on shelves now.

Kraft NotMac & Cheese is a plant-based alternative to a beloved classic.

Currently, there are two flavors out which are Original and White Cheddar. These are the ultimate treat for those wanting something creamy and delicious without looking to sacrifice flavor. Thankfully, you can’t go wrong with some Kraft Mac & Cheese when you’re looking for taste.

This collaboration between Kraft Heinz and The Not Company is great for multiple reasons. First, it sets a more affordable price point for those who have to or are plant-based eaters. In addition, it allows for more alternatives that weren’t available even a year ago. Plus Kraft Mac & Cheese is such an iconic product that no doubt people will want to try.

No matter if you’re sticking to your regular Kraft Mac & Cheese or grabbing a box of Kraft NotMac & Cheese, you’ll be able to satisfy everyone’s cravings rather than trying to find an alternative. I don’t know about you, but I’d be curious to try it as someone who isn’t plant-based.

Given Kraft’s commitment to creating more plant-based products, I’m excited to see what’s introduced next. Maybe some of our favorite characters will end up on a box of Kraft NotMac & Cheese. Until then, we have these two flavors to try out this year and into 2024.