Hershey’s Kisses get a cinnamon twist in new cereal-inspired flavor

Cinnamon Toast Crunch Hershey's Kisses
Cinnamon Toast Crunch Hershey's Kisses | The Hershey Company

I don't know about you, but when it came to cereal during my childhood, Cinnamon Toast Crunch was always the go-to. Sure, Froot Loops, Frosted Flakes, and Cheerios were great, but nothing captured the magic of those bite-sized pieces of cinnamon goodness.

Flash forward to 2025, and the latest innovation featuring Cinnamon Toast Crunch is here — in the form of a Hershey's Kiss.

Cinnamon Toast Crunch meets Hershey's Kisses for the ultimate mashup

Cinnamon Toast Crunch Hershey's Kisses are now arriving at retailers nationwide for a limited time. Inspired by Gen Z and Millennials' love for unexpected flavor mashups, this new Hershey's Kiss features smooth white crème swirled with cinnamon sugar and graham-flavored cookie bits for a nostalgic flavor blast.

Katie DeCapria, senior brand manager at The Hershey Company, said in a press release: "Unexpected crossovers are having a moment, and we are delivering a Hershey's Kisses flavor combo no one saw coming — but everyone wants to try."

As far as surprises go, this is definitely one I didn’t see coming. The other day, I walked past Cinnamon Toast Crunch in the cereal aisle of my local grocery store, and the thought of a Cinnamon Toast Crunch Hershey's Kiss never crossed my mind. Yet here we are with one of the more exciting collaborations of the year.

And with Hershey’s already offering unique Kiss flavors like Birthday Cake and, more recently, Butterbeer, why not turn a beloved cereal into the mini chocolates we all love?

So, next time you're at the grocery store, don’t just grab Cinnamon Toast Crunch from the cereal aisle — take a few extra steps to the candy section. Like Cinnamon Toast Crunch Bacon before it, this cereal continues to inspire unique and unexpected products.