Five days ago, Barbie celebrated another birthday — a milestone for a doll that has been a household staple for decades. It’s hard to believe it has been 66 years since a little girl’s dream came to life and inspired millions.
In honor of Barbie’s birthday, My/Mochi and Mattel have teamed up to create a new flavor that will satisfy your cravings for ice cream.
Birthday cake is on the My/Mochi menu, thanks to Barbie's Birthday
Birthday Cake is joining the My/Mochi catalog for a limited time to celebrate. The newest option now available features premium birthday cake ice cream and sprinkles surrounded by the sweet rice dough that is standard with each product from My/Mochi.
"My/Mochi and Barbie are renowned brands with rich histories of reflecting culture and setting trends," said My/Mochi Chief Marketing Officer Brigette Wolf in a press release. "Birthday cake has been the number one requested flavor by consumers for years, so we decided to collaborate with Barbie."
The Barbie Hype continues in 2025
It’s clear that Barbie fever is still alive and well. It feels like just yesterday we were all flocking to theaters for Barbie, one half of the viral “Barbenheimer” phenomenon. Now, in 2025, we’re being treated to a delicious new way to celebrate the iconic doll — with one of the best ice cream flavors, now in My/Mochi form.
Although this release is only available for a limited time, there’s good news: It will remain on shelves at retailers throughout the year. So, there’s no need to rush — you’ll have plenty of time to grab a box before it’s gone.
As we celebrate another big Barbie birthday, be sure to dance the night away and try the latest creation from My/Mochi.