Scents of the night: Miller High Life launches dive bar-inspired fragrance

One of the most important things for a night on the town is looking and smelling your best. From Sauvage by Dior for men to Chanel No. 5 for women, finding the right scent to boost your confidence is key. But what if you could smell like the dive bar you frequent on weekends? That’s exactly what Miller High Life is offering with its newest novelty product — a unique Christmas gift idea.

A dive-bar inspired fragrance is available tomorrow

Starting tomorrow, Dec. 4, at noon ET, those 21 and older can visit this link to purchase the Dive Bar-Fume fragrance, a scent designed to evoke the essence of a favorite dive bar for $60. The limited release will be available for three consecutive days, at the same time each day.

According to Miller High Life, here is what you can expect to smell as you spray this across your body:

• Cedarwood & Patchouli: so every spritz takes you back to that well-loved bar top
• Tobacco & Leather: the comforting musk of worn-in barstools
• Champaca Blossom: that crisp, refreshing aroma when the bartender cracks open The Champagne of Beers
• Sea Salt: like the basket of fries you look forward to at the end of the night

This isn’t the first time a brand has ventured into novelty fragrances. Earlier this year, Hellmann’s teamed up with mayonnaise enthusiast and Titans quarterback Will Levis for a mayo-inspired concept. Now, Miller High Life is bottling the essence of a dive bar for a fun and quirky twist.

If you're looking for a stocking stuffer that promises to leave your friends and family smelling like your favorite place for late-night vibes without breaking the bank, consider the Miller High Life Dive Bar Fume — an affordable alternative to pricier fragrances.

Cheers to the holiday season! Wishing you a safe and enjoyable time at your favorite dive bar or weekend hotspot.