Sing for your supper: Oscar Mayer offers free groceries for 'The Bologna Song'
By Trey Weston
It’s hard to believe that 50 years ago, a cultural phenomenon began when 4-year-old Andy Lambros taught Americans how to spell B-O-L-O-G-N-A in “The Bologna Song,” featured in an Oscar Mayer commercial. Flash forward to today, and Oscar Mayer recently re-aired the ad during the Bears and Lions football game on Thanksgiving, preserving its original 1970s charm. But that’s not all the company is doing to celebrate the 50th anniversary. Oscar Mayer wants fans to showcase their vocal chops to win free groceries.
The chance to sing for your groceries
To commemorate 50 years of its iconic jingle, Oscar Mayer is giving fans a chance to "Sing to Pay." The promotion offers people nationwide the opportunity to earn free groceries by correctly singing the song's lyrics. Through Dec. 15, participants can submit an audio recording of themselves singing the beloved jingle at SingToPay.com. From there, entries could potentially receive an Instacart credit for bologna and other groceries, while supplies last.
"50 years ago, we introduced the world to "The Bologna Song," as a way to spotlight our delicious deli meats and cement the brand's legacy and mantra of uniting millions around a love of meat," said Shelby Max, Brand Manager for Oscar Mayer in a press release.
While this contest does require you to showcase your vocal talents, the good news is you don’t need to impress Simon Cowell or convince The Voice judges to turn their chairs. The competition is open to all singing abilities, giving everyone a chance to win free groceries.
For those who don’t want to sing online, the Wienermobile will also be making stops in select U.S. cities. Fans can showcase their singing skills in person for a chance to win bologna on the spot. But if you ask me, singing from the comfort of your own home sounds a lot less intimidating.
Either way, best of luck to anyone who participates! It’s time to put those shower acoustics to use for a chance to win some bologna and groceries.
NEXT. McDonald's is getting saucy with the seasonal return of the McRib. McDonald's is getting saucy with the seasonal return of the McRib. dark