Sprite is getting a whole new fresh look


Hip-Hop’s freshest faces are about to appear on Sprite. Keeping you cool, crisp and fresh all summer long!

Expect Sprite to undergo a whole new look very soon as they feature some of the freshest faces in Hip-Hop. For a limited time only, rappers Logic, Kyle, and MadeinTYO, along with social media comedian Jay Versace and music producer Wondagurl will appear on the Sprite cans and bottles.

Don’t expect them to be appearing on every can or bottle of Sprite though. They are only going to be appearing on the 16-ounce cans and 20-ounce bottles. It’s pretty obvious which cans and bottles it will be, once you see them you will know why.

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The new limited-edition Sprite series is part of “The Fresh Faces Series” which continues the legacy that Sprite has set for a number of years now. For 30 years they have been working with artists who shape and redefine the music culture. This time it is the Hip-Hop culture.

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Photo Credit: Image Acquired Via M&C Saatchi PRTo mark and promote the campaign, Jay Versace features in a 30-second commercial. You can watch the short commercial just below. Also, fans can, with the side of the sip & scan app, unlock unique artist content along with some exciting rewards as well.

Are you looking forward to “The Fresh Faces Series?” What face are you going to be looking out for a fist? Do you think you will collect them all? Share your thoughts by dropping a comment below.

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The limited edition Sprite campaign is expected to end, September 2, 2018.