Keebler and Make-A-Wish team up for an adorable video to spread magic

David Burtka and Keebler Fudge Stripe Cookies S’mores Recipe - The S’mores Cookie Bar. Image Courtesy Keebler
David Burtka and Keebler Fudge Stripe Cookies S’mores Recipe - The S’mores Cookie Bar. Image Courtesy Keebler /

Meet Jessa. She’s seven years old and has always had this big, royal-sized dream of spreading her joy and magic, all while reigning as Queen of Queen City in Charlotte, North Carolina.

Thanks to Keebler and their partnership with Make-A-Wish, her dream has now become a reality (and a cute one at that for that matter).

Seven-year-old Jessa is battling a rare and complex nervous system disorder, but thanks to this brand new partnership, she can forget all about that for a couple of short minutes. Both companies have put together a little video for her in adorable princess form.

What do you think of Make-A-Wish and Keebler’s campaign for sweet Jessa?!

In addition to this sweet little animation, Make-A-Wish and Keebler also filmed her reaction to the video, alongside her mother watching right with her. Here’s that sweet clip right here.

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If you love what these two companies have done in their collaboration together, then stay tuned for some more fun that you can do from the comfort of your very own home. You’re also invited to Keebler’s Hollow Tree for a fun and interactive experience; this is, in fact, the very first interactive experience in Keebler’s history.

Here’s what you need to do:

  • Simply scan a QR code on specially-marked packages of cookies to be transported into the Keebler Tree through the use of AR (augmented reality; here, you will truly experience the magic of the Keebler Elves
  • Watch the Dunkumentary above, uncover other kids’ stories as well, and click to donate whatever you can, and wherever you can find them
  • You and the fam can also go to Keebler’s website and find the Make-A-Wish section to learn even more

For more than 40 years, Make-A-Wish has been partnering with various companies, locations, places, organizations, etc. to create magical days and moments for kids of all ages and diseases. Consider supporting them or giving them an idea right here. You can also consider honoring a loved one right here as well.

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Let us know down below your thoughts on the Keebler and Make-A-Wish collaboration! Doesn’t Sweet Jessa just melt your heart?