Ritz celebrated National S’mores Day by bringing back a classic treat, but there’s a catch

RITZ Bits S’mores. Image courtesy Nabisco
RITZ Bits S’mores. Image courtesy Nabisco /
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Right now Y2K is all the rage in fashion and beyond. And in honor of those Y2K vibes and National S’mores Day, RITZ is channeling a fan favorite treat.

While August 10 was National S’mores Day, it was so much more than that. It was also the day that RITZ announced the return of an iconic treat – their Ritz Bits S’mores crackers! But of course, there is a catch to this return.

According to a press email we received on behalf of the brand, starting on August 10 until August 17, fans of these classic cracker sandwiches can enter for a chance to snag a box of these limited edition treats. It’s the ultimate giveaway for fans of this classic snack.

So how do you enter for a chance to win a box of Ritz Bits S’mores crackers?

RITZ is giving away a limited number of their Bits S’mores Crackers to celebrate the end of summer

Ritz
RITZ Bits S’mores. Image courtesy Nabisco /

According to the brand,

"Starting today, Aug. 10 through Wednesday, Aug. 17 at 11:59pm EST, RITZ fans can head over to the official RITZ channels on Instagram and Twitter to enter for a chance to win one free pack of this limited-edition summer treat. All they have to do is:* Instagram: Follow @RITZCrackers and tag a friend in the comments on the RITZ Bits S’mores post*– OR –** Twitter: Follow @RITZCrackers and tag a friend in the comments on the RITZ Bits S’mores post using the hashtag #RITZBitsSmores"

It really is that easy! And if you don’t remember what makes these Ritz Bits so special, here’s your nostalgic reminder.

These s’mores inspired treats take the classic cracker and makes it itty-bitty (hence the Bits part of the name) and then layers between two of those mini size crackers a marshmallow and creamy chocolate filling. It truly is the flavor profile we expect from a classic s’mores treat and then makes it next level with the buttery magic of Ritz crackers.

If you are a 90’s kid then you already know the magic of these Bits cracker sandwiches. And if you want to get your hands on these to try them for the first time, then you absolutely need to enter for a chance to win a box for yourself.

Whether you have tried these mini sandwich crackers in the past and loved them or you’ve never had them but you really want to give them a try, this is the giveaway for you.

What do you say guilty eaters? Are we excited for this limited edition drop? Are you sad that they will only be giving us these classic treats as a giveaway and not a full release in stores? Will you be entering the giveaway for yourself? We want to know what you think.

Next. Chocolove makes celebrating National S’mores Day easy with this kit. dark