The CLIF BUILDERS line of protein bars is growing. Joining the six staple flavors (Chocolate Peanut Butter, Chocolate Mint, Cookies 'N Cream, Chocolate Chip Cookie Dough, Chocolate, and Vanilla Almond) are the new additions: OREO, Peanut Butter Chocolate Protein Crisp, and Almond Salted Caramel Protein Crisp.
Consumers trust CLIF to provide healthy nutrition, and delicious flavor in its protein bars, and the new CLIF BUILDERS do just that.
CLIF Builders Bar nutrition
The Peanut Butter Chocolate Protein Crisp and Almond Salted Caramel Protein Crisp are both reduced sugar items (with 60% less sugar than the original CLIF BUILDERS bars) that contain only 5 grams of sugar in each 1.97 oz. bar. As an added bonus, there is no sugar alcohol in any of the new flavors.
The reduced sugar flavors contain no artificial ingredients, are gluten free, have whey protein from milk, and contain nuts. The OREO bar is non-GMO, gluten free, and low glycemic.
The bars are between 260 and 280 calories per serving and contain between three and four grams of dietary fiber per bar. The reduced sugar flavors have 16 grams of protein; whereas the 2.4 oz. iced OREO bar has 20 grams of protein with 17 grams of sugar.
CLIF Builders Bar taste tests
I asked four people to sample the three new flavors and pick their favorite. Two of the four people selected the Almond Salted Caramel Protein Crisp as their favorite. One selected Peanut Butter Chocolate Protein Crisp as his favorite, and the other selected the OREO as her favorite.
Oh boy is Mondelez having fun with their Clif bar acquisition pic.twitter.com/x1fYWif5gi
— Nate Rosen (@RosenZone) February 28, 2025
The OREO flavor is a more decadent product because it is iced and has a denser consistency. The others live up to their name of being crispy. One reviewer noted that none of the new CLIF BUILDERS bars has a chalky taste or texture that sometimes accompanies protein bars.
As evidenced by my informal taste test, there is a new CLIF BUILDERS protein bar for every palate.